Design Guide
2026.06.10 ยท 4 min read
Email Signature Design (First Impression)
Send 20 emails a day = 7,300 signature impressions per year. 5-minute investment, lifetime payoff.
๐ The 5 essentials
- Name + title
- Company name + logo
- Email + phone
- Website or LinkedIn
- (Optional) calendar booking link (Calendly)
๐จ 4 principles of a good signature
1. Under 4 lines
Long signatures get skipped. On mobile, if signature is half the email, recipient annoyed.
2. Profile photo or logo
Face = trust. Round-mask via the Rounded Corners tool.
3. Consistent color
One brand color. 7 colors = chaos.
4. Mobile-friendly
Image width under 200px. Font 14px+ (smaller = unreadable).
๐ How to build it
- Need a logo? Gradient Text for a wordmark
- Profile pic prep: Rounded Corners "Circle (profile)" preset
- Divider: CSS Divider gradient-fade style
- Gmail: Settings โ Signature, edit HTML directly
โ ๏ธ Common mistakes
- Long disclaimers ("this email may be confidential..."): skip unless legally required
- 10 social icons: keep 1โ2 you actually use
- "Sent from my iPhone": nobody needs to know your device
- Blurry logo: use 200ร200+ resolution
โ Back to blog
PXLTool ยท 2026.06.10